How much do you pay to go to the Super Bowl?
While the luxurious packages for events such as the President's Inauguration, the Olympic Games, and the Super Bowl are nothing new, industry experts have noticed an increase in “super alc” travel in recent years. Washington's Fairmont's $350,000 package is customized with a four-night contract, including four-person (and pets) round-trip flights from anywhere in the US, $25,000 Sachs Fifth Avenue shopping for the latest inauguration. Includes cocktails.
Virtuoso, who says typical pricing for such events ranges from $10,000 to $50,000 or more, says sports package prices don't have to spike that high.
“Consensus,” said Misty Belles, vice president of Virtuoso's Global Public Relations. “Packages for big events like the Super Bowl and Formula 1 are sold out completely.”
If you can vote 5-6 digits for a single experience, here are some travel and event packages that you might appeal.
Super bowl
During the February 9 Super Bowl in New Orleans, the location's luxury hospitality and ticketing agency will feature packages starting at $7,050 per person and include tickets for pre-game parties, open bars and private concerts with Ruda Cris. For sale. The $62,000-expensive product comes with a “all-inclusive” option with 50-yard line seating, VIP club admission, concierge service and hotel stays.
Road Trip, a luxury sports travel group, offers Super Bowl packages ranging from $11,895 to $15,985 per person. This includes the “VIP Tailgate Party,” where game tickets, weekend transportation, and NFL players are featured and food is made. Celebrity chef.
Formula 1 race
Formula 1 race car season begins next month in Melbourne, Australia, with Formula 1 official travel partner F1 Experience offering event packages for 24 Grand Prix races from around the world. While the Melbourne packages are sold out, tickets for the Miami Grand Prix in early May are available. This includes a 4 night hotel stay and access to the Padoc Club. Start at $20,494 per person (or $37,788 for a couple).
The GR8 Experience Luxury Tour Operator will feature a F1 Monaco package in the second half of May, starting at $12,650 per person on a three-day yacht tour.
Do you hate boats? Lilly's Club, a nightclub run exclusively during F1 events, offers caviar, bottled services and a Grand Prix view from VIP sweets, and table packages for up to $1 million. The deal also includes weekly accommodation in a Monaco villa, private chefs and private jet transfers for round trips.
Olympic
The location includes two Olympic Hospitality Partners: You will receive a portion of your event tickets and sell them to your clients at Milan Cortina 2026 in Milan, Italy and LA 2028 in California.
The Milan Cortina “official hospitality package” requires accommodation and advertises hotel rates ranging from 820-957 euros (854-854-997 dollars) for a minimum of two nights on event tickets. The cheapest event tickets available today are 260 euros each for ski climbing events, and the most expensive is 3,750 euros for free ice skating for girls. Tickets for the opening ceremony are 7,750 euros and tickets for the closing ceremony are 10,000 euros. It includes access to the hospitality lounge, priority access to the ceremony and a food buffet.
Roadtrips, which specializes in luxury sports packages, currently lists one hotel package for the Winter Olympics in Milan. Starting from $9,975 for a 6-night stay in a 5-star hotel, gifts and personalized itinerary are included.
A custom package will be created at the location, near the event. At the Parisiolmím, some clients spent millions.
“Our top buyers have premium hotels, custom transport,” said Paul Caine, president of On Loceed, last summer's Olympics. “They often meet and greet different people around the sport.”
Customized packages
If travelers are paying thousands of dollars (or even millions in some cases) for their event packages, they may prefer a fully customized option.
For the Kentucky Derby in May, luxury travel agency Travellustre is creating a $1.2 million birthday trip for clients and 25 friends and family. The package includes custom-made derby hats and meals at Millionaire Arrow, a Churchill Downs Racetrack restaurant.
“The event itself is over $1.2 million. Christine Chambers, CEO of Traybelstle, said: “For hotels, transport or ticket packages, We get a very conventional and insider experience at these events.”
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