WISCONSIN—A conservative group making waves in Wisconsin is using a strategy previously emphasized by former President Barack Obama to help Republicans win the 2024 presidential election.
“We'll narrow the organization down to the wards and then we'll mobilize,” Turning Point Action National Enterprise Director Brett Galaszewski said in an interview with Fox News Digital.
The group's vote-tracking program involves “neighbors talking to other neighbors.”
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Turning Point Action has invested heavily to contribute to pro-Republican ground game efforts in Wisconsin. (Reuters)
He explained that there is more value in approaching people as neighbors or people you have a relationship with than approaching them as strangers who are not from the area.
“This is the community organizing model that President Obama talked about in 2008,” Galaszewski said. “You know, in 2008, as conservatives, when Mr. Obama said, 'I'm a community organizer,' we laughed at that.”
But that strategy “is going to make a big difference here,” he says.
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Obama emphasized his past as a community organizer during his campaign. (Michelle Gustafson/Bloomberg via Getty Images)
During the 2008 presidential campaign, Mr. Obama touted his past as a community organizer and cut ads that referenced his organizing experience after winning the Democratic nomination that summer.
As Galaszewski pointed out, Republicans at the time ridiculed Obama's emphasis on community organizing as a qualification for becoming commander in chief.
Turning Point Action, along with various other groups, is waging a strong ground campaign in key states such as Wisconsin in hopes of supplementing Republican efforts. The organization is the largest such operation in Wisconsin, a state many predict will be a key factor in deciding the presidential election.
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Mr. Trump and Ms. Harris are each seeking victory in Wisconsin, a battleground state won by both Democrats and Republicans in the past two elections. (Reuters/iStock)
An all-hands-on-deck approach would help Republicans close some of the fiscal gap between former President Trump's campaign and Vice President Harris and the Democratic Party's war chest.
When Turning Point Action starts tracking ballots on the ground, they're not racing to knock on as many doors as possible. Instead, they target specific individuals. The group determined that the best way to increase turnout was to focus on “apathetic and low-inclined conservatives.”
“We no longer think of this as a persuasion battle between floating voters,” Galaszewski said.
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A woman wears a cheese hat with an American flag on it in Wisconsin. (Reuters)
He explained that many people don't value their vote as much as those who are deeply involved in politics.
“We know that what the left is really trying to do is target low-value voters and make it work.”
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Turning Point Action believes conservatives who don't plan to vote can pave the way for Republican victory. “It's a numbers game in Wisconsin,” he added.
The group has hundreds of poll trackers working across Wisconsin to find these potential voters. Some of them are salaried workers whose full-time job is “chasing ballots in these areas.”
Get the latest on the 2024 campaign trail, exclusive interviews and more with Fox News Digital's Election Hub.